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Zoom Event: Profit and Pricing Strategy For Your Business

2nd December 2020 @ 10:00 am - 11:00 am

Profit & Pricing Strategy for your Business

Advice on how to maximise your profit and formulate a pricing strategy

Connect ~ Learn ~ Share Ideas

You are invited to join us at our home business club to connect with like-minded people, learn new skills & knowledge and have time out to think about your own business.

Topic: Profit and Pricing Strategy For Your Business

People set up their own business for many different reasons and have a variety of goals they want to achieve. For most of us, at least one of these will be financial. A starting point is to make a profit so that you can afford to live.

Pricing can be a complex and emotive subject, particularly when you are your product. Time based costs can be hard to judge in advance and the results relatively subjective and difficult to quantify.

At this Decorcafe morning, accountant to the interiors industry, Dionne Sherwood, will share her knowledge to help our network of Creative Home Business Owners develop profit and pricing strategies for their businesses.

Profit is the end result of a number of factors. In this presentation Dionne will look at the 9 different activities that can affect your profit and then focus on one of those activities, Pricing.

We will look at:

  • How setting the price can dramatically affect your profit
  • How setting the price can dramatically affect the amount of work you need to do to generate that profit
  • Understanding that there is no such thing as the right price
  • Different strategies to enable you to maximise the fees you generate from different clients with different needs and budgets.

Dionne will focus on interior design businesses specifically, but the principles she will be sharing can be applied across all small businesses and the morning is of course open to all members.


About Dionne Sherwood: Dionne is a Chartered Certified Accountant who specialises in helping small businesses, in particular Interior Designers. Her focus is on helping clients set their goals, build in profitability and run a successful interior design business. Dionne helps clients understand what drives their profit and the best ways to manage their businesses so that the business works for them and not the other way around.

Timings: 10am – 11am Wednesday 2nd December

Booking Essential: Once you have signed up we will send you a link

Book Now


2nd December 2020
10:00 am - 11:00 am
Event Category:


Zoom – Online
United Kingdom


The Decorcafe

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