About The Way We Live London

Founded in 2020 by Sarah Horner-Sigré, The Way We Live London is a family-run business born from a belief that even the most functional items can be an expression of your style and personality – yes, even a basin!

The Way We Live London offers a curated range of eclectic, unique, playful, handcrafted basins which have been carefully selected to create a diverse collection of styles to suit an array of interior schemes. For those who love to make a statement – these are not your everyday basins.

Inspired by intricate and interesting patterns, textures and colours, The Way We Live London scour the globe to source beautiful handcrafted basins. The pieces feature references taken from nature, artisan skills and signature international styles. The launch range includes 8 distinct basin Collections for a wide range of styles including; Classic, Mediterranean, Chinois, Blue & White, Petal, Monochrome, Floral & Artisan.

We Love The Way We Live London because…

Apart from the obvious individual beauty and quality of every basin, we love Sarah and her inspiring story of taking an idea and running with it, in the face of adversity, to create a brilliant business founded on the simple idea of sourcing beautiful basins at a reasonable price point.

Sarah’s Story: Sarah comes from a background in luxury high-profile events with a career spanning almost 20 years; that is until the devastation of the pandemic saw a complete stop to the live events industry. With inspiring determination, she decided to throw herself into her lifelong passion for interiors. In 2019, after an extensive house refurbishment, she had noticed that there was a distinct lack of beautiful basins at a reasonable price point and so, when Covid hit, she was poised to pivot and launched her new business… The Way We Live London.

Sarah credits the hard work she has putting into launching the business with turning a terrible pandemic year into a hugely rewarding and positive experience. Within the first four months of launching her business, Sarah had already been interviewed on BBC Radio detailing her start up journey, with her products featuring in 6 leading industry magazines including Grand Designs. You can see how the collection is growing and developing here.

More About The Way We Love London

Each basin is made using the finest quality porcelain together with fine particles of quartz for maximum strength. They are then hand glazed and fired three times for enhanced durability.
Many of the basins are hand painted and created using traditional artisan texturing techniques.

To complement the standout basins, The Way We Live London have designed a stunning range of handmade vanity units in different sizes, colour options and surface options of either wood or Carrara quartz.
For something totally bespoke, they offer a custom vanity unit and furniture service from their traditional UK joinery workshop where their handmade vanity units are created, using the finest quality English Ash by a highly skilled team of craftsmen.

The Way We Live London put individuality and exceptional customer experience at the forefront of their business. The feedback from customers has been immensely positive with respect to not only the products but the personable and attentive approach taken by Sarah.

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